Max I. Walker Issues “Model Call”

Ultra Chic Boutique Model Call for Dress Raffle Fashion Show

Seeking Those with Personal Tie to Alzheimer’s Disease to Walk in Runway Show at Ultra Chic Boutique Fundraiser Event

Max I. Walker is seeking Volunteer Models of all shapes and sizes to walk the runway in its Dress Raffle Fashion Show on February 2, 2019, at the Ultra Chic Boutique dress sale, benefiting the Alzheimer's Association Nebraska Chapter. The Fashion Show features some of the best and most beautiful gowns that have been donated to the sale, and raffles off the ‘first right to purchase’ these special dresses to shoppers.

“It’s a fun way to get the crowd involved, and provide some entertainment to those waiting in line for the fitting rooms,” said Lisa Walker-Sekundiak, creator of the Ultra Chic Boutique. “We’ve always used professional models for the Dress Raffle Fashion Show, but this year we wanted to do something a little more meaningful and get people with a personal tie to Alzheimer’s involved. We hope to give the community a new way to contribute to our goal of raising funds and awareness for the disease and its impact.”

For applicants, no prior modeling experience is necessary, and everyone 14 and older is welcome to apply. Those interested can apply by sharing a video of what inspires them to help raise funds and awareness for Alzheimer's Disease by volunteering to model in the Dress Raffle Fashion Show to the Max I. Walker Facebook page. Detailed instructions on how to apply are available on the Ultra Chic Boutique Dress Raffle Fashion Show page. The deadline to apply is December 24, 2018.

The funds raised from the Dress Raffle Fashion Show and dress sales will be used by the Alzheimer’s Association to further the Association’s mission to eliminate Alzheimer’s disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. The February 3, 2018, event raised $20,000 in six hours.

About Max I. Walker

Max I. Walker Cleaners & Launderers was founded by Max I. Walker on March 17, 1917. Over the past 101 years, it has grown into a company with hundreds of employees serving customers at 22 locations in Omaha, Elkhorn, Papillion and Bellevue, Neb. and Council Bluffs, Iowa. Today – five generations later – Max I. Walker remains family owned and operated. In addition to dry cleaning services, Max I. Walker offers a Wash & Fold Laundry Service for all laundry items, and a free pickup and delivery service as well. Max I. Walker is the proud recipient of Best of Omaha 1st Place for Dry Cleaning in 2013, 2014, 2015, 2016, 2017, 2018 and 2019.

About the Alzheimer's Association Nebraska Chapter

The Alzheimer’s Association Nebraska Chapter serves all 93 counties in Nebraska. In addition to offering free education and support services, the Chapter also raises money for local and national research efforts through the Walk to End Alzheimer’s and The Longest Day events. Staff and volunteers also work together to encourage state legislators to make Alzheimer’s disease a priority in the state by increasing funding for the disease.